Digital Marketing Services for Hospitality and Tourism

If you work in the Hospitality and Tourism business, you know how competitive it is with so many companies vying for the attention of travelers. This can make it difficult for businesses to stand out and attract customers. A well-researched strategy can help you increase your business’s online visibility and brand recognition, including generating leads and driving traffic.

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    Why Work With Our Internet Marketing Agency?

    Levy Online specializes in working with Hospitality and Tourism niches to help our clients get the word out, build on that momentum, and create buzz around their brands—all using data-driven tactics and entertainment trends. Contact us to learn how we can work with you to elevate your digital marketing efforts.

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    What Hospitality and Tourism Services Do We Provide?

    When people want fun things to do or see, the first place they look is online. Whether through search engines or social media, online users put a lot of value on these results and are likely to act if they find what they’re looking for. That’s where we come in.

    We use proven methods to connect you with your target audience, who are actively searching for the entertainment options you provide. We also have the ability to get your brand in front of people as they plan their itineraries. Our approach includes a diverse set of marketing services, including:

    What Types of Entertainment Businesses Do We Work With?

    The Levy Online team has experience working with several entertainment-related businesses to help them reach their conversion and engagement goals, including:

    • Major live show venues
    • Local entertainment venues
    • Travel and hospitality
    • Casinos and gaming
    • Restaurants and bars
    • Tourism-driven businesses

    If you are looking to promote your brand or connect with the right audience online, Levy Online has the expertise to get you there. Contact us now to learn more about our digital marketing services for the entertainment industry.

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    Get meaningful and measurable marketing results with Levy Online. Contact our team today to schedule a consultation!

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    Some Of Our Clients

    SEO for the Hospitality and Tourism Industry

    To help you organically reach your audience and leave a lasting impression, Levy Online offers these SEO services for hospitality & tourism based businesses:

    Keyword Research

    Our team researches important industry terms for relevance and search volume. We’ll also analyze competitors’ sites to see which keywords your site is missing.

    Content Writing and Optimization

    High-quality content is essential for entertainment businesses. You need engaging landing pages, fun and informative blogs, and a cohesive voice across your site. Our in-house content writers will do just that.

    Local SEO

    Local SEO for entertainment is vital to establishing your online visibility. We focus on geo-targeted keywords and ranking your website in local listings when users search for what you offer in your area.

    Online Reputation Management (ORM)

    Customer reviews can significantly impact your credibility. We’ll help you manage your online reputation by engaging with people who leave reviews or ratings and managing negative comments.

    Technical SEO

    Technical SEO can be complex and involves implementing tactics that ensure your site follows Google guidelines for best practices¹. This part of SEO improves your site’s performance through faster site speed, user experience, mobile-friendly pages, and proper website setup.

    On-Page SEO

    Every page on your website is important to search engines and can add overall value to your site. We ensure your site structure is organized and optimized, including page elements like headers, images, metadata, and schema markup.

    Off-Page SEO (Link-Building)

    Getting links to your site from other websites with high authority will help elevate your own expertise, authoritativeness, and trustworthiness (E-A-T)². We’ll connect with the best industry-related sites to secure backlinks that will give you a boost in the SERPs.

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    How the SEO Audit Process Works

    Our team will run a comprehensive website audit to assess the health of your site and the most significant opportunities for improvement. It also allows us to put together the best SEO strategy based on what is and isn’t working on your current website.

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    Step 1. Fill out the form

    Fill out the form below with your contact information and any questions you have.

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    Step 2. We’ll set up a time to talk

    A member of our SEO team will contact you to discuss your site and your overall goals.

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    Step 3. We’ll examine your site

    We’ll conduct a full analysis of your current site to identify weak areas that need improving.

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    Step 4. You’ll receive your SEO audit

    Our team delivers your site audit results and shares how we can help.

    Hospitality & Tourism Digital Advertising Services

    Pay-per-click search ads, display ads, programmatic ads, social media advertising, and YouTube ads should be integral to any entertainment business marketing strategy. PPC advertising involves bidding for optimal ad positions on search engine results pages for related search queries or keywords.

    Our dedicated agency has digital advertising specialists with decades of combined experience in this field. We have the skills to help you secure the best ad positions with eye-catching designs and creative copy that effectively promotes your brand and drives traffic to your site.

    What Are Digital Advertising Benefits?

    Here are the benefits of a dynamic digital ad strategy as part of your overall marketing efforts:

    • Fast Results – Search ads deliver results quickly and can help your site gain traffic and visibility faster than other marketing strategies.
    • Reach Your Target Audience – PPC uses analytics and data, including age, gender, and location, to target a specific audience looking for your type of entertainment.
    • Build Brand Awareness – Get your name out there with stunning creatives that catch the attention of potential clients or customers.
    • Clear Messaging – Successful PPC ads are concise calls to action that share a direct message that can build leads and increase conversions.
    • Set Your Budget – Search ad bids allow for more budget predictability than other types of marketing and can be adjusted based on your needs.

    If you’d like to learn more about our digital advertising services and entertainment-specific strategies, contact our team to schedule a free consultation today!

    Social Media Marketing Services for Hospitality & Tourism

    Our social media marketing agency offers the expertise and creativity you need to connect with your target market through popular social media platforms. We will help you build your social media presence, develop a strong brand voice, and engage with active users.

    Our social media marketing team provides:

    • Creative copywriting for social media posts that promote action
    • Imaginative designers who create compelling ads and messaging
    • Passionate in-house photographers and videographers
    • A dedicated account manager to handle all your social media platforms
    • Social media specialists who stay up-to-date on entertainment trends

    Social Media Advertising

    Much like PPC search and display ads, you can also bid for the best visual positions on social media platforms, including Facebook, Instagram, Twitter, and TikTok, to reach your audience as they scroll through their feeds.

    Organic Social Media Marketing

    Share your story and who you are through creative and meaningful posts, images, videos, and live streams. Our social team becomes an extension of your business and will manage your social media presence with regular posts, engagement, influencer outreach, and more.

    Web Development & UI UX Design

    Website development and graphic design are critical to building a polished site that impresses potential customers. An easy-to-navigate site with engaging copy and creative design helps users find what they need quickly, leading to better conversion rates.

    The web dev and design team at Levy Online have experience building entertainment industry sites from scratch, with user experience and accessibility as our top priorities. Our web development agency offers in-house developers and designers with cutting-edge technical skills in:

    • Improving your website’s accessibility across platforms
    • Website design and redesign
    • Landing page design
    • Custom iconography
    • Advertisement designs
    • Branding
    • Logo design

    Hospitality & Tourism Marketing Services
    at Levy Online

    At Levy Online, we focus on data-driven methods that guide our overall strategy to improve your website’s rankings, search ad conversions, and overall business revenue. We provide comprehensive monthly reporting with step-by-step explanations of results while making recommendations for future marketing efforts.

    If you’re ready to take your hospitality & tourism business to the next level, contact our digital marketing team today!

    Sources:

    ¹Google. (21 April 2022). Webmaster guidelines. Google Search Central. Retrieved 29 April 2022.

    ²Crowe, A. (19 September 2021). What Exactly Is E-A-T & Why Does It Matter to Google? Search Engine Journal (SEJ). Retrieved 29 April 2022.