We’ve all seen clever hashtags used across social media every day, but do they really make a difference when it comes to digital marketing? The answer is yes; however, it’s not as simple as just choosing hashtags randomly and dropping … Continued

In today’s world, social media is a major part of everyday life. Hundreds of millions of people use social media platforms, such as Facebook, Twitter, and Instagram, on a daily basis. That number includes consumers searching for something specific, but … Continued

Part of the Levy Online culture is to spend some time together as a team outside of the office. This gives us a chance to bring the Design & Development, SEO, and PPC departments together for a casual catch up … Continued

A company’s reputation relies heavily on online reviews, no matter the industry, size of the company or business location. When searching for a product or service, what others share about their personal experience or how they felt a particular company … Continued

If you’re hoping to utilize organic social media to promote your business, digital marketing strategy, event, or even just your own personal account, there’s nothing worse than putting in hours of effort and seeing no results. However, many social media … Continued

Every successful business leader understands the importance of intelligent marketing. In the digital world, this comes in the form of pay-per-click advertising campaigns, or PPC. Before we define what cost-per-click (CPC) is, we’ll need to give you a little background … Continued

It can be challenging for some small business owners to fully understand how beneficial SEO can be for their companies. With all the dollars and hard work personally invested in the business, SEO services might seem like a luxury expense … Continued

Gauging Social Media Expertise

  There are social media certifications, college courses, marketing tests, and more, but the one measure of know-how that matters most to users has long been the number of followers. As metrics go, it’s not the worst.  But, alone, it can … Continued

Great Writing for Marketing

  Here is a list of skills that your friends think they are good at: Critiquing movies Accurately diagnosing medical conditions Giving great relationship advice Creating marketing plans Driving Aaaand writing. Everybody learns how to write in school, so everybody … Continued