If you’re new to digital marketing and search engine optimization (SEO), the amount of information coming your way can be a little overwhelming. Outside of understanding the concepts behind SEO marketing, there are countless terms you may not be familiar … Continued

When you talk about your digital marketing strategy, do you allocate any budget to social media advertising? If not, your brand could be missing out on hundreds or even thousands of potential customers per day. The main power of social … Continued

All of us have seen a Google search results page with a short selection of text featured at the top, above the number one organic position. This selection is called a featured snippet, and it’s Google’s way of answering a … Continued

How SEO Content Has Evolved

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When it comes to SEO strategies, content plays a significant role in driving organic traffic to your website. Since the very beginning of search engines and SEO, there has been an ongoing discussion as to whether it’s more valuable to … Continued

The Levy team headed over to Topgolf Las Vegas to enjoy food, drinks, and of course, some golf! Part of the Levy culture is to take time out of the office to connect all our teams, including SEO, PPC, design … Continued

If you want to drive local business by using a location-based strategy, most marketing professionals agree that the easiest way to get started is to create a Google My Business listing. Once you have that established, there are several ways … Continued

When it comes to your digital paid advertising campaigns, are you testing your ads against one another for optimal performance? Split testing your ads can offer insight on how to maximize ROI and how your target audience will respond to … Continued

Digital marketing is a constantly changing industry, so what might be true one day can completely change the next. Fortunately, there are so many digital experts on social media that keep us updated with the latest changes, best practices, and … Continued

There’s no denying that digital marketing is a robust industry that can have a significant effect on your business. This includes strategies such as pay-per-click marketing (PPC), search engine optimization (SEO), banner advertising, content marketing and other advertising methods that … Continued