What Is OTT Advertising?
What Is OTT? OTT is short for over-the-top, which refers to streaming services, such as Disney+, Peacock, Netflix, YouTube TV, and Amazon Prime. OTT also includes the growing number of FAST (free ad-support streaming TV ) services, like the Roku Channel, Pluto TV, and Tubi. Content is delivered over the internet and bypasses traditional broadcast…
